8 April 2022 | by Louise Archer

The Lonely Marketer and Louise Archer talk how improving your retained recruitment marketing can help win retained assignments.

Glenn Southam hosts a fantastic recruitment marketing podcast. The Lonely Marketer is the place to hear from leading talent in the recruitment industry. Hear about career challenges, successes, screw ups and valuable advice from leaders who have done it all!

Today Glenn interviews Louise on retained search through a marketing lens.

Louise and Glenn cover:

  • Why companies don’t push retained
  • The mystique around retained search
  • Retained recruitment marketing tips
  • Marketing recruitment solutions to clients
  • Winning retained search projects
  • Delivering retained search project
  • Misconceptions around retained and how marketing can clear it up

Listen to The Lonely Marketer podcast with Louise Archer here

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Louise Archer

Louise Archer

Louise has worked on the front-line of recruitment for twenty years. Having been a contingent recruiter before transitioning to retained she understands the struggles that consultants and companies face, operating on a contingent basis. Louise started training Retained Search four years ago, and since then has taught hundreds of recruiters to move to Retained.

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